Get verified as a UK-owned business in 60 seconds.
Show every visitor your company is real, active, and owned by UK residents. From £9/month. Cancel any time.
Used by UK-Owned Businesses like
What the seal does
A trust signal
anyone can check.
Every abandoned cart is a shopper who wasn’t sure. The seal answers “is this a real business?” in one glance. One click opens a live verification page tied to your entry on the UK register.
- Only seal that certifies UK ownership.
- Live-checked against Companies House.
- Auto-revoked the day company status changes.
- One line of code. Live in 60 seconds.
60s
From lookup to live seal. No forms, no plugins, no phone calls.
1 line
One script tag in your site footer. Works on any platform.
24/7
Re-checked against the UK register every day. Auto-revoked same day if status changes.
£0
No setup fees. No contracts. Cancel any time from Stripe.
Real results
Verified merchants
convert better.
Every UK business we’ve verified converts more. Live figures from real UK stores, tracked before and after the seal went live. Same site, same traffic, seal on.
Illustrative rounded ranges based on early-access merchants. Your lift depends on your baseline and traffic mix.
+4.5%+12%+3.9%+14%+7.6%+11%+4.5%+12%+3.9%+14%+7.6%+11%How it works
Three steps. Under a minute.
Find your company
Enter your business name. We pull your registration and status instantly. No forms, no paperwork.
Pick your plan
Match your traffic to a plan. Pay through Stripe. Your cert is issued the moment payment clears.
Paste one line of code
Copy the snippet, drop it into your site, done. Every seal gets a unique cert number and its own verification page.
From our research
The trust literature. Applied.
Original reports on UK ecommerce trust drawn from Companies House, published behavioural research, and checkout studies. Free to read, free to cite.
- Companies House
Who really owns UK e-commerce? What Companies House says about 220,000 online retailers
We pulled the live Companies House register for SIC 47910 (Retail sale via mail order houses or via the Internet) and analysed a stratified sample of the beneficial owners. What comes back is not a picture of an established UK trading community. It is a picture of a register dominated by companies less than 24 months old, with a single controlling owner, and often no meaningful UK footprint at all.
≈49%
12 min read - Consumer trust
What UK shoppers actually check before buying (and what they don’t)
There is a large gap between what shoppers say they do to verify a site and what they actually do. This report is about that gap, why it matters more than the survey answers, and what the behavioural evidence says trust signals need to do.
Under 4%
9 min read - Checkout
The five moments UK shoppers decide whether to trust you
Trust anxiety is not constant across a purchase. It spikes at five specific moments in the funnel. Map them, and you can see exactly which trust signals are earning their rent and which are just decorating your site.
48%
11 min read
Pricing
From £9 a month. Cancel any time.
Your monthly traffic: 25k visits
Growth
Your plan10k – 50k visits / month
Billed monthly
Suitable for
- Growing e-commerce brands
- Agencies and consultancies
- Multi-location retailers
- Established local businesses
Every platform
Works on whatever
runs your site.
Shopify, WooCommerce, WordPress, Magento, custom stacks. One line of code, dropped in the footer, and your seal is live. No plugin to install. No theme surgery. No developer needed.
- Copy-paste one script tag and you’re done
- No plugin, no theme edits, no rebuilds
- Update your seal without touching your site again
- Works on Next.js, Astro, Webflow, anything HTML
Shopify
WooCommerce
WordPress
Magento
BigCommerce
Shopware